The End of Brick and Mortar? Really…

Brick and mortar retailers are shivering in their designer booties, while a certain smiley faced e-tailer is delivering your cat backpack to your door by the time you get back from your coffee date… don’t ask.  Is anyone surprised that this retail model needs a facelift?  In today’s competitive environment, stores have no choice but to marry their traditional channels with the transitioning ideals of their virtual partner (ecomm) and venture into this brave new world together.   

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